GEO/ENG
Consultation
Service 04

Marketing Strategy

For
Developers
Phase
Marketing
Service
04 / 11

Overview

We build the project's positioning and an integrated marketing plan that carries the right message to the right audience. Branding, communication and channels are unified into one coherent strategy that serves sales.

What it covers

  • Brand positioning
  • Marketing plan
  • Communication messaging
  • Media channel mix

Our clients

Samgori TowerSamgori Tower Orientiri LisiOrientiri Lisi ChronometriChronometri CoordinateCoordinate RoomixRoomix Lisi TopographLisi Topograph Arsenali ResidenceArsenali Residence Rema LisiRema Lisi Mukhebi SaguramoMukhebi Saguramo BiograpiBiograpi Neo MziuriNeo Mziuri New SaguramoNew Saguramo

Frequently asked questions

What does Marketing Strategy include?

The service covers: Brand positioning, Marketing plan, Communication messaging, Media channel mix.

Who is this service for?

Development companies that need professional management of a project's sales and marketing.

What is the outcome?

Branding, communication and channels are unified into one coherent strategy that serves sales.

How do we start?

Book a consultation — we go through your project and goals, then propose the next steps.

What our clients say

What mattered to us was having sales, marketing and pricing run by one team. Reporting is transparent and every decision rests on data, not on intuition.
Natia Kavtaradze Executive Director · Samgori Towers
The consulting started with real numbers: the market analysis showed us clearly where we were losing margin. Today we lean on discounts far less and negotiate from a much stronger position.
Giorgi Tsiklauri Founding Partner · Orientiri
GREA took the project on while it was still on paper — from positioning to pricing. The apartment mix and the tone of our communication changed on their recommendation, and sales settled into the rhythm we had planned.
Levan Gelashvili Sales Director · Chronometri
Since the CRM rollout we can see where every lead came from and why it closed. Training the team went quickly and the process now runs on its own.
Ana Beridze Head of Marketing · Arsenali Residence

Other services

All services
01Market AnalysisWe study the location, competing projects, price levels and demand dynamics so your project targets the right segment. 02Concept & ArchitectureWe shape the project's identity and architectural vision to fit market demand and the location's potential. 03Product DevelopmentWe manage product development at every stage — unit mix, floor areas, layouts and features are all shaped to match real demand.